Geometry Global, the largest and most geographically complete activation agency in the world, celebrates Cannes Lions wins across the Europe, Middle East and Africa (EMEA) region in the same week as the network’s first birthday. The region landed four Bronze Lions in the Mobile, Media, Press and Design categories as well as a total of 11 shortlists.
Geometry Global’s Moscow office took Bronze in the Mobile category for its Sanofi-Aventis ‘Get Well Kit’ campaign while the agency’s new Dubai set-up won a Media Bronze for ‘Rescue Radio’. The other pair of Bronzes came from Frankfurt for their work on ‘100 years of Leica photography’ in the Press category and Fedrigoni’s ‘The Paper Skin’ for Design. EMEA’s tally contributed to the network’s overall haul of eight metals and 27 shortlists.
The Cannes Lions International Festival of Creativity is the world's biggest annual awards show and festival for professionals in the creative, advertising, marketing, media and communications industries. Cannes Lions Awards champion the best work from the past year and attracts entries from across the globe.
The Cannes wins, which were awarded at the the Palais des Festival in Cannes last week, follow unrivalled success for the agency’s Central and Eastern European (CEE) team earlier in June at the Golden Hammer Awards where Geometry Global Russia was awarded 'Network of the Year'.
Pietro Leone, CEO of Geometry Global for EMEA, said: “Cannes Lions celebrates creative excellence and we are delighted to have been recognised for our capabilities on this highly competitive global podium. What we do at Geometry Global is deliver highly effective campaigns by blending precision insights and superior creativity and so recognition of this sort across the region is vital.”