The General Assembly & SF went to Amsterdam the other week and hypnotised, for real, ten unsuspecting human beings for global fashion brand Diesel.
The result was three films released globally in episodes over the last week.
The global Diesel site home page
was dedicated to the films and campaign.
You can watch watch all three episodes below.
Director: The General Assembly
Producer: Chris Massey
Executive Producer: Richard Skinner
Production Company: Skin Flicks
Creative Director: Rogier Vijverberg
Copywriter: Gareth Broadbent
Agency Producer: Django Weisz Blanchetta
Art Director: Silje Lian
Technical Director: Chris Noble-Partridge
Motion Graphics Lead: Fred Huergo
Director of Photography: Ben Todd
2nd Unit DP: Dan Magee
Editor/Colorist: Ryan Boucher
Hypnotist: Head Hacking
Client: Kimm Kroll
Client: Clara Mobioli