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Group745
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Group745
Creative in association withGear Seven
Group745

Gatorade Recreates Iconic 'Anything You Can Do, I Can Do Better' with Abby Wambach and Usain Bolt

15/03/2021
Advertising Agency
Los Angeles, USA
316
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Michael Jordan and Mia Hamm make a cameo appearing in latest spot from TBWA\Chiat\Day LA

Soccer star Abby Wambach challenges track legend Usain Bolt in a new Gatorade Zero campaign, which pays homage to the iconic 1997 spot, 'Anything You Can Do, I Can Do Better', originally with Michael Jordan and Mia Hamm (who both make cameos in the new version).

The campaign from TBWA\Chiat\Day LA highlights the equal capabilities of women and men in sports, focusing on channeling your inner competitor, no matter what you’re doing. It also introduces the brand’s latest innovation: Gatorade Zero with Protein, which has zero sugar, electrolytes for hydration and 10g of protein to help kick-start the recovery process.


Credits
Agency / Creative
Production
Post Production / VFX
Editorial
Work from TBWA\Chiat\Day LA
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