Advertising Week Europe (AWE), the continent’s largest annual gathering of advertising, creative, entertainment, marketing, media and technology industry leaders, today announced additions to the line-up for its fifth anniversary edition, which begins on March 20.
Straight from the Six Nations triumph with England, rugby coach Eddie Jones will be discussing what it takes to make a winning team with ESPN on the Shutterstock Stage on 21 March. The following day, Take That front man and lead singer, Gary Barlow, will be in conversation with Facebook’s Vice President, EMEA, Nicola Mendelsohn CBE on the Fast Company Stage at Picturehouse Central.
The new Town Hall Series at the Lyric Theatre is also complete, with Mendelsohn firstly kicking off the entire thought-leadership agenda on 20 March with “Business Without Borders” in the post-Brexit era, featuring Josh Berger CBE, President & Managing Director Warner Brothers UK, Ireland & Spain and the studio mastermind behind the Harry Potter film series, Riccardo Zacconi CEO, King, creator of the Candy Crush phenomenon and Carolyn Fairbairn, Director General CBI, the UK’s most influential global business organisation.
The Town Hall Series continues on 21 March at the Lyric with D&AD Impact and Microsoft presenting Innovative Technology for Good featuring Emma Lawton, Author, Head of Creative, SPIXII, Haiyan Zhang, Innovation Director, Microsoft Research Cambridge and Jude Pullen, Freelance Product Design Engineer.
All Saints kicks off a host of live musical and comedy performances, headlining the opening Gig at KOKO on 20 March, hosted in partnership with The LAD Bible Group. Liverpool comedian John Bishop headlines Media iQ’s late night stand-up live comedy spectacular on 21 March with Vevo’s Artist Showcase featuring female trio M.O. on 22 March, both hosted at Ronnie Scott’s. Emerging star, singer-songwriter Dua Lipa, is set to headline the Week’s Wrap Party at KOKO, presented in partnership with Microsoft’s Bing on 23 March. Jamie Oliver, Chef, Campaigner & Media-Owner Content Creator, hosts PwC’s closing night Founder’s Club dinner as Advertising Week Europe returns to Piccadilly and the BAFTA building where it all began in 2013 at Oliver’s new Barbecoa. And ESI Media presents “The Big Mistake 2” as industry leaders close out The Week with hilarity and questionable taste at the Phoenix Artist’s Club.
Other program additions and confirmations:
· Mayor of London, Sadiq Khan, will be interviewed one-on-one on 23 March by The Evening Standard, as he sets out his plans for the capital’s creative industries
· Eddie Jones, head coach of England Rugby, appears as part of a session looking at how to build a winning team, the week after the conclusion of the Six Nations, which his England team has won for the second consecutive year
· David Gandy, model, designer and philanthropist, will join Time Inc. UK’s editor in chief, Mark Frith, for a panel discussing how marketing to men has evolved, and where the sector is heading
· Matt Brittin, Google’s President, EMEA, and Keith Weed, CMO of Unilever, explore the opportunities and challenges of marketing in a world where attention is everything
· The Chemical Brothers’ Tom Rowlands and legendary NME photographer Dean Chalkley join a panel on the creative collaborations in the world of film and music
· Brexit lawyer Gina Miller joins a debate with LSE’s Professor Tony Travers, hosted by The Week Live on ‘Westminster is the new Brussels’
· Alan Rusbridger, former editor of the Guardian, also joins a debate hosted by The Week, tackling the epidemic of fake news
· Cambridge Analytica’s Alex Tayler analyses Hillary Clinton’s defeat, asking ‘was it weak strategy or strong data?’
Speakers and content continue to be announced for Advertising Week Europe, which begins on March 20. The entire agenda is organised with dedicated content blocks and tracks to enhance delegate navigation. The 2017 calendar is now live at europe.advertisingweek.com
. Registration is open.
Advertising Week Europe Director, Rebecca Eaves, added “We are delighted to announce the fantastic evening talent for this year’s Advertising Week Europe. We’re extremely excited by the evening events being hosted as part of the fifth anniversary edition and are looking forward to celebrating the strength and vitality of the UK’s creative sectors.”