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FX Pourre & Axel Courtiere for Lacoste

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Film celebrates 80 years of Lacoste Polo

FX Pourre & Axel Courtiere for Lacoste

 

Co-Designed and directed by Axel Courtiere and FX Pourre at UFO, this latest stop motion project takes us through the years of Polo Lacoste. Part of the 80 years of the Lacoste Polo campaign the 1 minute film was created with French agency BETC LUX and shot in Paris over 3 days.
 
 
With over 250 polo’s the UFO team worked on a 3D animatic before debarking on the animation.
 
Transitions such as the 1960s Pyschedelic pattern were created in house at MATHEMATIC using After FX.
 
The Film was screened inside Lacoste stores.
 
Credits
 
Director Axel Courtière + FX @ UFO Agency : BETC Lux
 
Creatives : Jean-Charles Guillet, Caroline Cornu 
Director of Creation : Safia Bouyahia
TV Producer : Emilie Cointot 
Director of Client : Christine Leblond
Chef de Publicité : Matthieu Kuster 
UFO Producer : Rebecca Rice
DoP : Martin Konrad Animators : Juliette Marchand, Sylvain Derosne Props : Christophe Pommie
Stylist : Ayako Iijima 
Post Production : Mathematic.tv 
Post Producer : Guillaume Marien
POST TEAM : Jehan-Bard Bouazza, Martin Trepreau, Maeva Sol, Arnaud Ecobichon, Clement Germain. Production Music : Green United 
Music Auteur/ compositeur : Pascal Macaigne
Editeur : Santa Julia Publishing
view more - Creative
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Genres: Animation

Categories: Clothing and Fashion, Day Wear

lbbonline.com, Tue, 26 Mar 2013 12:54:56 GMT