Dawson Pickering has been appointed by the online furniture retailer, Swoon Editions to handle its brand positioning and communications.
“We are delighted to be working with Swoon,” Said Co-Founder Neil Dawson. “It is an amazing business. The beautifully hand-crafted furniture they sell at a fraction of the price you’d expect to pay is down to a really smart business model. That combined with a really energetic team makes them ideal partners for us. We are going to have the most stylish offices in London.”
Debbie Williamson, Co-Founder of Swoon Editions said, “We were attracted to Dawson Pickering because of their history of creating rich, emotional ideas for brands. Our business has come a very long way in short space of time and the time is now right to elevate the brand.”
Dawson Pickering’s first piece of work for Swoon was a tactical ad poster for the recent General Election offering David Cameron advice on putting together a beautifully crafted cabinet.