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French Rapper Booba’s Epic Comeback Takes Tokyo by Storm in “6G”

13/02/2024
Production Company
Tokyo, Japan
304
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In a mesmerising fusion of culture and creativity, French rapper Booba makes a triumphant return with his latest track, "6G," accompanied by a dark and dynamic promotional video set against the vibrant streets of Tokyo
Directed by the visionary Fred de Pontcharra, the promo immerses viewers in a gripping narrative that unfolds amidst the backdrop of Japan's bustling capital. Opening with breathtaking aerial views of the city skyline, the scene quickly transitions to a heart-pounding moment as a young woman unties her necktie and leaps from a towering skyscraper. As the camera widens its focus, Booba emerges, seated regally in a vibrant kimono, clutching a black umbrella with an air of mystery...

Through a seamless blend of live-action sequences and surreal visual effects, de Pontcharra masterfully guides audiences through a series of suspenseful stunts, electrifying fight scenes, and haunting imagery that leaves viewers simultaneously on edge and captivated. From the intricate beauty of geisha masks to the chilling intensity of unexpected twists, the promo delivers a cinematic experience unlike any other.

Providing essential local support for the production's seamless execution was Mr+Positive Tokyo, a renowned production service company known for its dedication to crafted excellence. Handling everything from casting and location scouting to set decoration and stunt coordination, Mr+Positive Tokyo ensured that Booba's creative vision came to life with unparalleled authenticity and precision.

Reflecting on the collaboration, Peter Grasse, founding producer at Mr+, expressed his enthusiasm for working alongside such esteemed talents from both France and Japan. "It was an honor to collaborate with a director and director of photography of such caliber," Grasse remarked. "The Japanese team is thrilled with the final result, and we are proud to have played a part in bringing this vision to fruition. That’s Positive!”

With "6G," Booba and his visionary team have not only crafted a compelling musical masterpiece but also a visual spectacle that transcends borders, igniting imaginations and leaving an indelible mark on audiences worldwide. 

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