With all of the challenges 2020 has brought, Foxtrot is launching a new campaign rooted in the idea that enjoyment can be found in the ordinary everyday. Good Stuff Delivered celebrates the small moments that feel memorable in today’s world, like grabbing a cup of coffee, picking up a bottle of wine, or ordering delivery for dinner.

The new campaign builds on the company's core playfulness while emphasising the range of its on demand, app-powered delivery service. At the heart of the campaign are simple yet tongue-in-cheek illustrations, which reflect what the company hopes to do with their curated product selection. The new imagery will be used across all of the brand's platforms including playful digital snippets, revamped store bags and Foxtrot's new line of coffee merchandise.

As the campaign is marked by Foxtrot's surprise and delight moments, the brand will be celebrating and encouraging random acts of fun in the communities they serve. Throughout the week of the launch, store visitors and app users will be treated at random to free coffee, store gift cards, and more.