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Food Comes to Life in Shell’s ‘Go Well’ Films

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The stop-frame films were produced by Snapper Films and created by Iris

Food Comes to Life in Shell’s ‘Go Well’ Films
Snapper Films director duo Stefano and Alejandra have shot Shell’s new ‘Go Well’ campaign created by Iris. 

As part of the wider Go Well campaign to make every journey better, Shell enlisted two unlikely stars to launch their new range of freshly prepared food: a snowboarding parmesan wedge and a tomato lost in the woods.

Captured using Dragonframe for absolute precision and fluid stop-frame animation, they bring out the charming personality of each food character while the sets – a live lettuce forest and 3D-printed cheese grater mountain range – provide a wonderful backdrop for the food to shine.

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Post Production / VFX

Post Production Company: Coda Post Production

Colourist: Peter Wilson

VFX Supervisor: Tom Woodall

Roto: Laura Oberbichier, Angelique Pham and Alixe Lobato

VFX: Nick Kyriakides and Matt Neary

Animator: Asis Merino

Production Company

Production Company: Snapper Films

Director: Stefano and Alejandra

DOP: Pasquale Caprile

Producer: Jessica Turner


Sound Company: GCRS

Sound Engineer: Gary Turnbull


Editor: Stefano Caprile

Creative Agency

Creative Agency: Iris Worldwide

Producer: Nadia Black

Creatives: Ben Cashmore / Shaun Maclennan

Genres: Animation, Tabletop, Action

Categories: Retail and Restaurants , Retail Stores

Snapper Films, Thu, 17 May 2018 10:58:43 GMT