Hobby home page
Electriclime gif
IPA Banner Open Doors
jw collective
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Follow the White Rabbit: Floris Kingma Directs Enchanting New Film for IKEA

Creative 562 Add to collection

Czar Amsterdam director teams up with Havas Lemz to launch 'Deal with the Dark'

Follow the White Rabbit: Floris Kingma Directs Enchanting New Film for IKEA

Once again Czar Amsterdam director Floris Kingma, Havas Lemz and IKEA partnered up, this time to bring seasonal enlightenment in these dark and gloomy days. 

The protagonist – a young girl - magically takes you through a variety of scenes, cleverly glued together with in-camera trickery. On the way, the wonderful poetic voice-over takes you along an ingenious metaphor related to inner happiness. A useful insight to deal with the winter blues - a change of scenery does give energy, after all.

view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Advertiser: IKEA

Post Production / VFX

Post Production Company: Storm Postproduction


Sound Company: Soundcircus

Creative Agency

Creative Agency: Havas-Lemz

Creatives: Robin Meekel & Patrick van Haperen

Producer: Marga Bierema

Production Company

Production Company: Czar Amsterdam

Director: Floris Kingma

Producer: Roos Blank

DOP: Piotr Kukla

Set Designs: Genaro Rosato (Jelier & Schaaf)


Music Company: AMP Amsterdam


Editor: Teun Rietveld

Genres: In-camera effects, Visual VFX, People, Scenic

Categories: Retail and Restaurants , Retail Stores

CZAR Amsterdam, Mon, 17 Dec 2018 13:18:17 GMT