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First Time Parent Problems in Saatchi NY's Spots for Luvs Nappies

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Luvs ads contrast first time parenting with the second time approach

First Time Parent Problems in Saatchi NY's Spots for Luvs Nappies

Saatchi & Saatchi New York has launched two new spots for nappy brand Luvs.

To show the contrast between the 1st time parenting and the 2nd time approach, both spots feature a direct comparison between how a first time parent handles a given situation, and how that same parent, now raising their second child, handles the same situation with some hard-earned baby experience under their belt!




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Client

Advertiser: Luvs

Creative Agency

Creative Agency: Saatchi New York

Genres: Comedy

Categories: Diapers, Pharmacy

Saatchi & Saatchi, Tue, 07 Apr 2015 11:16:29 GMT