First Ever UK Agency Awards Announces 2015 Winners

The first ever UK Agency Awards, a joint venture between The Art of New Business and Don’t Panic Events, was held in a glamorous ceremony at the Emirates Stadium on Thursday attended by 200 industry professionals from 62 agencies across the UK. Judged by a panel of 20 leading in-house professionals in marketing, advertising and digital communications including Mathew Gaunt, Head of Brand Communications, Wickes, Bobi Carley, UK Commercial Director, The Walt Disney Company and Neil Costello, Head of Customer Marketing, Aviva; the awards were the first to celebrate how creative agencies are run, marketed and grown.

There was an incredibly high standard of work on show and the award for the Grand Prix was particularly hotly contested, it was eventually taken home by Saatchi & Saatchi. Winning highlights included MediaCom North for Best New Business Culture, Frank PR for Best Agency Website and Iris for Best Large Agency Brand. It wasn’t just agencies in the spotlight last night, Mark Evans, Marketing Director, Direct Line won the coveted Best Client Award, nominated by Saatchi & Saatchi London.

Karla Morales-Lee, co-founder, the Art of New Business said, “Creative agencies produce amazing work to market their clients’ brands, but many don’t get the chance to shout about the amazing work they do in promoting themselves. The work showcased by last night’s winners shows how innovative agencies can be and I’m excited to see how next year’s entrants will wow the judges and get the recognition they deserve.”

UK Agency Awards, 2015 – Winners (alphabetical order)

Agency Blog Award        

TopLine Comms: The B2B PR Blog

Best Agency Growth Consultancy           

The Caffeine Partnership

Best Agency Website   

Frank PR - The Frank PR Website

Best Client Award          

Saatchi & Saatchi London - Mark Evans, Marketing Director, Direct Line Group

Best Content Marketing (For agency promotions)           

Stein IAS - The Digital Marketing Maturity Index

Best Direct Mail Campaign (For agency promotion)        

iris - adidas Hate Mail – Direct Mail Campaign

Best Event (For agency promotion)        

Saatchi & Saatchi London - Mumstock 2014 & 2015 - a Saatchi & Saatchi and Mumsnet Partnership

Best Independent Consultant Award    

Camilla Honey, Founder and Managing Director, JFDI

Best Large Agency Brand             

iris

Best Medium Agency Brand      

Leapfrogg

Best Mobile Campaign (For agency promotion)               

Cyber-Duck – UX Companion Mobile Campaign

Best New Business Culture        

MediaCom North

Best PR Campaign (For agency promotion)         

Saatchi & Saatchi London - Taking the Colour Out of Britain - Operation Black Vote and Saatchi & Saatchi

Best Research Study (For agency promotion)    

Omobono - What Works Where in B2B Digital – Industry Research by Omobono

Best Search Campaign (For agency promotion) 

CTI Digital – Increasing Inbound Enquiries Using Paid Search

Best Small Agency Brand             

The Beautiful Meme

Highly commended – Alfred London Ltd.

Best Social Media Campaign (For agency promotion)    

One Minute Briefs - One Minute Briefs

Most Impressive Agency Growth            

Brainlabs Digital

Rising New Business Star Award              

Alanna Curtin, Group Account Manager, The Future Factory

The Grand Prix Award  

Saatchi & Saatchi – Mumstock