Final Call for Effie Awards First Five Rungs Shadow Judge Nominations

Aotearoa Effie Awards, in association with TVNZ and in collaboration with the Comms Council and First Five Rungs, is excited to remind you about an exciting opportunity to participate in the Effie Awards judging process. We are delighted about the launch of the First Five Rungs Shadow Judging Programme, a unique initiative that offers invaluable experience and insights into the judging process.

Renowned for recognising and celebrating outstanding marketing effectiveness in Aotearoa, the Effie Awards now provide participants with an exclusive chance to observe and learn from experienced judges. By joining the First Five Rungs Shadow Judging Programme, you will gain a comprehensive understanding of the essential elements that contribute to compelling campaigns, while exploring the intricacies of assessing marketing effectiveness.

The First Five Rungs Shadow Judging Programme is designed to foster professional growth by equipping participants with practical knowledge that can be applied to their future endeavours. Through engagement with experienced judges and first hand observation of the judging process, you will gain unparalleled insights into the inner workings of the Effie Awards and the standards of excellence they represent.

Zoë MacDonald-Mair, chairperson of First Five Rungs Auckland, expressed enthusiasm for the programme, stating, "This is such a fantastic opportunity for emerging talent to give a sense of the pivotal processes that go into judging award winning work, and I have no doubt that we’ll see FFR Shadow Judges at Cannes in a couple of years."

The Comms Council firmly believes that the First Five Rungs Shadow Judging Programme will offer unmatched growth prospects for future judges, providing them with invaluable knowledge and first hand experience in assessing marketing effectiveness.

Nominations and applications are open. We are actively seek professionals with expertise in marketing and a passion for recognising excellence to apply and contribute to the Effie Awards judging process. Becoming an Effie Awards First Five Rungs Shadow Judge is an exceptional opportunity to play a significant role in shaping the industry and celebrating outstanding marketing campaigns.

To apply, nominate, or learn more about the Effie Awards and the First Five Rungs Shadow Judging Programme, click here