Hobby home page
IPA Banner Open Doors
Electriclime gif
jw collective
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Feel the Funk with This Golden Goose Sneakers Spot

Creative 260 Add to collection

Casey Brooks takes on casting, directing and editing for spot featuring Chaka Khan's 'Like Sugar'

Feel the Funk with This Golden Goose Sneakers Spot

For the launch of the limited edition 'Yeah!' sneakers, Italian luxury brand Golden Goose sought the help of US based director Casey Brooks. With a deep knowledge and extensive background in dance, Brooks’ collaboration with the brand was a perfect fit. An energetic 50-person flash mob set in front of the bright lights of Times Square, the video and production turned out as lively and happy as the shoes themselves.

Taking on the roles of casting, directing and editing, Brooks gave her unique flow and flair for movement to the piece. Working closely with choreographer Soraya Lundy and the cast of dancers, most of whom Brooks has a personal relationship with, Brooks brought to life the idea behind the 'Yeah!' sneakers.

She states: “The coolest part for me was being able to work with these incredibly talented local dancers and then putting them in front of the legendary Times Square backdrop. The whole project just felt so authentically New York City.”

The Golden Goose 'Yeah' video can be viewed on Golden Goose social, web and digital media platforms.

Golden Goose “Yeah!” Sneakers FW19
view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Director: Casey Brooks

Production: Image Partnership NY

Genres: Choreography

Categories: Shoes, Clothing and Fashion

Image Partnership, Fri, 29 Nov 2019 17:22:58 GMT