FCB Chicago Has Outstanding First Day at Cannes with Four Lions

The FCB Network is off to an excellent start after day one of this year’s Cannes Lions International Festival of Creativity. To date, FCB has had a strong showing, being awarded 11 Lions – which consist of 5 Gold, 2 Silver and 4 Bronze.

FCB Chicago’s 'The Gun Violence History Book' and 'Most Dangerous Street,' on behalf of the Illinois Council Against Handgun Violence, was at the forefront of the day’s winning campaigns. 'The Gun Violence History Book' – outlining 228 years of gun violence history in America and intended to be a tool to teach current and future voters how we can stop repeating history – brought home three impressive awards. These included two Gold Lions in Design – Books and Print & Publishing – Publications for Good for Charity / Not-for-profit, and a Silver Lion in Design – Promotional Item Design. 'Most Dangerous Street' – an installation that showcased a week-by-week visualisation of Chicago’s gun violence with emotional audio from victims’ families telling their stories – took home a distinctive Gold Lion in the Design – Data Visualisation category. These are significant achievements for the FCB Chicago office and their clients, and the Festival is just getting started.

Area 23 also had a strong showing on day one, with two campaigns receiving awards, including 'One Word' from The Learning Corp and 'Get Up Alarm Clock' from Eli Lilly and Company:

-    Gold: 'One Word' – Pharma – Regulated: Healthcare Professional

-    Silver: 'Get Up Alarm Clock' – Pharma – Regulated

-    Bronze: 'One Word' – Pharma – Regulated: Healthcare Professional