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Farmer Owned Co-op Tillamook Appoints 72andSunny as Lead Agency

12/11/2014
Advertising Agency
Los Angeles, USA
45
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Agency will handle all creative & strategic duties

Tillamook, the award-winning, farmer-owned co-op from Tillamook County, Oregon, announced today that they have chosen 72andSunny as their lead agency. 72andSunny will be handling all creative and strategic duties for Tillamook. 

Blackboard Co. was their previous AOR. There are still other agencies on staff, but 72andSunny is the lead agency, and will be coordinating with the others.

“72andSunny greatly impressed us with their strategic smarts, creative firepower and passion for building culturally-influencing brands,” says Sr. Director of Marketing at Tillamook, John Russell. “We have no doubt our new partnership will result in powerful work to help fuel our market expansion and sales growth.” Tillamook and 72andSunny share similar ideals and ambitions, making 72andSunny a great partner to help fuel the growth of the company.

72andSunny was drawn to both Tillamook’s legacy and its potential for cultural impact. “Growing up in Oregon, I have always considered Tillamook the good guys on the grocery aisle,” says John Boiler, CEO and co-founder of 72andSunny. “This is a great time for Tillamook to disrupt the dairy category, and we look forward to being the creative partners behind this movement.”