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Ethos Delivers Tantalising Colour and Post on Evocative Maserati Spot

Creative 115 Add to collection

Ethos colourist Kaitlyn Battistelli worked with JOJX director GMUNK on the ad

Ethos Delivers Tantalising Colour and Post on Evocative Maserati Spot

Spark the Next, Maserati’s latest spot advertising their new Hybrid technology, is a tour de force that explores colour, texture, and design with pulsing sound and a tantalising music track.  

In July, Maserati introduced the first hybrid in its history, the 2021 Ghibli Hybrid which offers a whopping 330 horsepower. The regular twin-turbo V6 Ghibli offered 345 horsepower by comparison. To illustrate the sports car’s seductive lines and powerful engine, JOJX director and creative polymath GMUNK brings his artful and deliberate use of tech to this moving and visually dynamic art piece, enhanced by Ethos colourist Kaitlyn Battistelli.

Ethos Studios collaborated on post for the ad, bringing their superior skill and seamless process to this vibrant and beautiful piece.



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Agency: Ultra Brand Studio

Client: Maserati

Title: Spark The Next

Production Company: JOJX

Executive Producer: Joe Care

Director: Bradley Munkowitz (GMUNK)

Editorial: Cartel

Editor: Matt Berardi

Post House: Ethos Studio

Colour: Kaitlyn Battistelli

Producer: Brittany Carson

Genres: Music & Sound Design

Categories: Automotive, Cars

Ethos Studio, Wed, 05 Aug 2020 08:16:39 GMT