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Epic Animated Story Book Celebrates the Career of Basketball Star Dirk Nowitzki

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Wieden + Kennedy Amsterdam and animation house Wizz pay tribute with a book and online film

Epic Animated Story Book Celebrates the Career of Basketball Star Dirk Nowitzki
As basketball star Dirk Nowitzki’s career comes to a close, Wieden + Kennedy Amsterdam and animation house Wizz retell the incredible story of his career in the legendary form it deserves.


After 21 years in the NBA, Dirk has changed the game forever. He is the league’s highest-scoring European, the first big man to shoot threes and the original stretch four – in short, a legend. So the agency decided to tell his story the way epic legends have been told for thousands of years: with a book; illustrated by Wizz's artists CRCR.


To spread the story even further, the book was turned into an online film, transforming the illustrations into moving animations, and getting one of Dirk’s best friends – NBA legend Steve Nash – to narrate it.

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Animation

Animation Company: WIZZ

Director: CRCR

Producer: Amanda Stubbs

Animator: Rémi Bastie, Jeremy Pires, Emmanuel Lantam, Bernard Bui, Hanne Galvez, Rachid Guendouze, Xavier Ramonède

Post Production / VFX

Post Production Company: WIZZ

Colourist: Rémi Nonne

Post producer: Fred Gehant

Motion Graphics: UNIT MOTION DESIGN

Client

Brand: Nike

Creative Agency

Creative Agency: Wieden+Kennedy Amsterdam

Genres: Animation, People, Storytelling

Categories: Clothing and Fashion, Sportswear

QUAD Group, Fri, 10 May 2019 14:37:09 GMT