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Energy BBDO's Cute Little Beasts Cause Mischief in Ziploc Campaign

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Editors' Choice: RSA/Roadtrip & director Rob Cohen swap kids for animals for adorable Ziploc spots

Energy BBDO's Cute Little Beasts Cause Mischief in Ziploc Campaign

Ziploc has just unveiled a new digital film series—one of the brand’s first ventures into online video content. The videos were developed with creative agency partner Energy BBDO and appeal to parents by highlighting some of the most chaotic scenarios known to parenthood: potty training, putting a toddler to sleep, even dining out with twins, and so on. Improv actors play the roles of the parents. The twist? The role of the kids was played by animals. 

This commiserative video series is sure to resonate with parents. And while Ziploc can’t stop the crazy, we can help contain the chaos.






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Client

Advertiser: Ziploc

Production Company

Director: Rob Cohen

Producer: Michele Abbott

Production Company: RSA/Road Trip

Offline

Edit Assistant: Mark Bachara

Editor: Sean Berringer

Creative Agency

Creative Agency: Energy BBDO

Art Director: Amy Ditchman

Chief Creative Officer: Mark Taylor

Executive Creative Director: Mike Roe

Executive Producer: Melissa Barany

Head of Content Production: Brian Cooper

Producer: Matt Scoville

Senior Account Director: Nicole Guisto

Associate Creative Director: Jeremy Bersano

Genres: Comedy

Categories: Home Appliances, Kitchen

Energy BBDO, Fri, 05 Dec 2014 10:01:44 GMT