Emanuele Nenna, CEO and co-founder of the The Big Now (an integrated agency part of Dentsu Aegis Network) and co-founder and chairman of Now Available Africa, is the new president of UNA, Aziende delle Comunicazioni Unite
for the next three years.
Founded in 2019 from the merger between AssoCom (Associazione aziende di comunicazione) and Unicom (Unione Nazionale Imprese di Comunicazione), UNA is the most relevant association in the Italian communications industry, with 180 companies members covering different areas: advertising, digital, PR, media, events and retail agencies.
"The birth of UNA, a unique association representing the entire industry of communication, marks an a historic step that we have been waiting for in Italy for many years" says Emanuele. "First of all, I want to thank Alessandro Ubertis – past president of UNICOM – that the Council has decided to appoint as chairman emeritus for the essential contribution he gave to the whole project. It’s time for a new era in the associative world. Responsibility, growth and participation will be our guiding principles."
The members of the Executive Committee are as follows:
Vice president: Graziana Pasqualotto (Omnicom Media Group), Andrea Cornelli (Aida Partners), Davide Arduini (Acqua Group).
Representatives of the Territorial Council: Michele Cornetto (Tembo).
Council members: Ottavio Nava (We Are Social), Alessfndra Giaquinta (Dentsu), Davide Boscacci (Publicis), Federico Rossi (Summary), Stefano Capraro (Ideal), Massimiliano Gusmeo (True Co.), Saverio Addante (Promomedia), Mauro Miglioranzi (Cooee).
Stefano Del Frate has also been chosen as general manager, Marianna Ghirlanda (DLV BBDO) has been appointed as president of the UNA – Research Center, while Eugenio Bona (Media Italy) has been selected as chairman of ASSAP Servizi.