Hobby home page
IPA Banner Open Doors
Electriclime gif
jw collective
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Elegant Telenet Spot Takes You Through the Glass with Director Billy Pols

Creative 180 Add to collection

CZAR BE director teams up with TBWA\Belgium on playful campaign

Elegant Telenet Spot Takes You Through the Glass with Director Billy Pols

Czar Brussels director Billy Pols' latest commercial for Telenet features a world where you can walk through glass.

Created by TBWA\Belgium, the film starts with a woman who is working in her home. With ease, elegance and a touch of playfulness, she decides to leave her desk in search of some inspiration, and she does so by swiftly exiting through the window - as if the glass were just a (restrictive) fiction of her imagination. She dances through the warm city life to the beat of FKJ & Masego’s ‘Tadow’ and goes in and out of windows without any limitations. The climax of the film comes when her feet quite literally leave the ground, and she is floating over the city skyline.

The film shows that the woman is completely free to roam about the city with no worries or restrictions. This is parallel to what Telenet’s ‘One’ is about: "Times are changing rapidly and more than ever we demand digital freedom: the possibility to be online wherever, whenever and as much as we want," says Telenet.

view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Client: Telenet

Agency: TBWA Belgium

Creative Director: Jan Macken

Creative Team: Thomas Driesen & David Maertens

Producers: Mieke Vandewalle, Elly Laureys, Katrien Van den Brande

Production Company: Czar Brussels

Director: Billy Pols

Executive Producer: Eurydice Gysel

Producer: Maarten De Sutter

DOP: Cezary Zacharewicz

Service Production: Smile Production

Post-producer: Mieke Vandewalle, Shana Duprez

Offline: Gert Van Berckelaer, Govert Janse

VFX: Flow Post Production

Grading: Joost Van Kerckhove

Music: FKJ & Masego – Tadow

Genres: Choreography

Categories: Internet, Utilities

Czar BE, Tue, 27 Apr 2021 09:47:31 GMT