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electriclime° Link Up with VMLY&R Singapore to Produce New Comedic Spot for Caltex

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Directed by Matt Kamen, this comedic film is set in a warehouse office where a fleet manager and a Caltex Salesman are in mid conversation discussing Caltex’s exceptional Diesel and Lubricant products

electriclime° Link Up with VMLY&R Singapore to Produce New Comedic Spot for Caltex

electriclime° have linked up with VMLY&R Singapore in Sydney to produce a new spot for petroleum brand Caltex.

Directed by Matt Kamen, this comedic film is set in a warehouse office where a fleet manager and a Caltex Salesman are in mid conversation discussing Caltex’s exceptional Diesel and Lubricant products.

In a creative way, the combination of Caltex Diesel with Techron D and Delo lubricants are explained as two products with triple the advantage: Reliability, Durability and Efficiency. 

With the help of a passing truck, the fleet manager eventually is able to wrap his head around the concept and realises that Caltex Diesel and Delo lubricants are more than the sum of its parts.


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Client | Caltex
Agency | VMLY&R

Producer: Gaurav Mishra

Senior Client Engagement Manager: Lillian Chen

Senior Client Engagement Exec: Ghangaa M

Head Of Copy: Miguel Siojo

Art Director: Andrew Yap

CCO APAC: Valarie Cheng

Production company | electriclime°

Director: Matt Kamen

DoP: James Brown

Executive Producer: Michael Ahmadzadeh

Associate Executive Producer: Annabel Jewers

Creative: André Rodrigues

Production Assistants: Grace Rached, Chloe Brasier

1st AD: Jeremy Fitzgerald

1st AC: Oliver Braslin

2nd AC: Glen Soicher

Grip: Jason Trew

Grip Assist: Alessandro Guerrera

Vehicle Wrangler: Stuart Brady

Gaffer: Scott Leeson

Best Boy: Mark Leeson

VTR: Chad Waldron

Sound Recordist: Steve Foy

Art Director: Morgan Ferguson

Art Assist: Amelia Dondas

Stylist: Aly Nelson

Unit Manager: Steve Dyer

Photographer: Stuart Miller

Stills Assist: Bryn Donkersloot

Stills Assist: Nick Bannehr

Edit: André Rodrigues

VFX: Heckler

Hmu: Lisa Fulginiti

Safety Officer: Ray Anthony

Location Scout: Martin Vivian Pearse

Talent |

Fleet Manager: Ivan Chew

Caltex Salesman: Kaeng Chan

Filmed in Sydney

Genres: Comedy

Categories: Automotive, Cars

electriclime° | Sydney, Wed, 01 Jun 2022 07:25:00 GMT