Wed, 16 May 2018 02:59:44 GMT
Edwin Rozells has been named head of
transformation at Colenso BBDO, to help clients navigate and grow its
business in a digital world.
In a move that reflects the agency's continued focus on commercial creativity, Rozells joins from Accenture Singapore where he led the consulting firm's digital strategy and marketing practice across ASEAN since 2014. Rozells is also no stranger to advertising, having spent five years at OgilvyOne Singapore as digital strategy lead.
He will work with the 180-strong team at 100 College Hill, developing new capabilities in customer experience, data and technology that will help Colenso to collaborate with its clients to uncover customer challenges and opportunities, capitalise on the masses of data available and deliver the best customer experiences in the world.