February 2013 brings together the East and West, introducing a collaboration between Great Guns and Mumbai headquartered production house Equinox Films.
Both highly awarded companies with complimentary rosters, Great Guns @ Equinox will unite the strengths of both production houses in their respective territories. The collaboration will pave the way for local and global clients to work with a selection of internationally awarded directors, with specific emphasis on beauty and hair. Leading the charge for Great Guns @ Equinox is the highly respected Bijuriya Mather. Biju’s extensive career spans 15yrs at JWT, McCann and Grey, where she worked with a large range of clients and brands including: P&G, Wyeth, Ferrero Rocher, Unilever, L’Oreal, Maybelline, Barclays Bank, Unilever, Lux Sunsilk, Kelloggs and Smirnoff.
The most recent accolade for Equinox was for Ram Madhavani, who was voted ‘Best Director 2012’ by NDTV at “All About Ads"; Equinox was also awarded Best Production House in India. Ram is represented outside India by Great Guns, and completed a World Tour hosted by Laura Gregory and Great Guns in 2012, taking him on a whirlwind tour covering LA, New York, Amsterdam and London. Ram has just finished filming his latest work for CCD - Sit down for Peace
and also Paras Ghee TVC
. Ram’s talent and ability to cast characters that feel ‘un-acted’ is one of his greatest strengths, this coupled with his desire to execute the impossible
make him one of India’s most endearing directors.
Olly Blackburn also recently took home a Gold and Bronze Clio Healthcare award in NYC. The feature film and spot director, represented globally by Great Guns received a massive amount of praise for his work on the commercial for the pharmaceutical drug ERBITUX (McCann Health). The film ‘See the Difference
’ beautifully depicts the positive ways in which this drug can impact the lives of those suffering from cancer.
Great Guns @ Equinox will deliver the same handcrafted passion and efficiency that both companies have preserved individually over the years, together, leading to a great start to 2013.