Peach
Hobby home page
liahome
Electriclime gif
IPA Banner Open Doors
jw collective
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Droga5 Europe Wins Radox

Hires, Wins & Business 401 Add to collection

Agency gathers steam with latest win

Droga5 Europe Wins Radox

Droga5 Europe today announced Unilever has awarded the agency a global project for its Radox bath and shower care brand. Effective immediately, the agency will be charged with repositioning Radox under a singular, global identity in established and emerging markets.

 

“Droga5 Europe brings an unflinching ambition to give a much loved brand a meaningful role in today’s culture,” said Julieta Echeita, Global Brand Director of Radox. “The agency’s strategic foundation, creative excellence and global experience make them ideal partners for this endeavor.”

 

“Unilever has ambitious plans to reposition the Radox brand,” said Kevin Dundas, CEO of Droga5 Europe. “We’re excited to help strengthen and further the brand’s reach globally.”

view more - Hires, Wins & Business
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.
Droga5 London, Fri, 29 Nov 2013 12:14:12 GMT