Wake The Town
Gear Seven/Arc Studios/Shift
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

Drag Queens Wish Mike Pence a ‘Happy Birthday’ All in the Name of Love


Somesuch's Abteen Bagheri directs film for the LGBTQ+ community created by W+K Amsterdam

Drag Queens Wish Mike Pence a ‘Happy Birthday’ All in the Name of Love

57 years ago on May 19th, 1962, one of the most popular sex symbols of that time sang a sultry rendition of ‘Happy Birthday’ to the country’s 35th president, John F. Kennedy. The performance went on to become one of the most iconic (and sexiest) moments in US politics and history. Today a new film reinvents this classic moment in support of the LGBTQIA+ community for Pride Month… and Mike Pence’s 60th birthday. 

Launching today on Pence’s birthday - a day that also happens to fall at the beginning of Pride Month - the short film features drag queens singing ‘Happy Birthday, Mr. (Vice) President’ dressed like the iconic blonde bombshell herself. All in an effort to urge people to donate to an LGBTQ+ organisation, to help raise awareness for the community and to ultimately turn a day of hate into a day of love.

Created by Macie Soler-Sala and Zeynep Orbay, a creative duo working at Wieden+Kennedy Amsterdam, and in partnership with Somesuch and director Abteen Bagheri, the film aims to kickstart a larger movement. Pride Month marks a time of celebration, resistance, reflection and love for the LGBTQ+ community. Due to the current political climate and a government that has spread only intolerance against the community – largely due to the influence of one man, the current Vice President Mike Pence – now is a more important time than ever to show support and love in large numbers.

The film directs viewers to LGBTQ+ organisations to encourage donations in Mike Pence’s name on his birthday. The aim is to flood these organisations with donations to guarantee the support, safety and protection of a community that has seen nothing but insularity from their country’s leaders over the last three years – all on a day reserved for a man who has spearheaded these efforts throughout his entire political career.   

Creators, Macie Soler-Sala and Zeynep Orbay, comment: “We want to turn a day reserved for a man who has done nothing helpful at all for the community into one of the most supportive days for it. We want to show him – and this government he’s helped influence – just how much louder, stronger, and impactful our voices can be. All in a way that’s honest, heartfelt, fun…and a little sexy. We hope this is his best birthday yet.”

‘Happy Birthday, Mr. (Vice) President’ is now live here.


Agency / Creative
Post Production / VFX
Music / Sound
view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Genres: People

Categories: Charity, Corporate, Social and PSAs

Somesuch, Mon, 10 Jun 2019 14:30:52 GMT