Kate Howe, president of Draftfcb Europe and London, announced today new hires across planning and account management: Liz Boulter, Charlotte Lavender and Milena Busby.
Howe stated, “I’m very pleased to welcome three strong additions to the agency. We aim to hire people who come here with a burning ambition to do great work and be an indispensable source of inspiration and partnership for our clients. Liz, Milena and Charlotte all have this formidable spirit and, combined with their international experience, will help us push for continued creative excellence both locally and regionally.”
Boulter has taken up the role of Draftfcb’s planning director for Mondelez Europe after time at Grey Worldwide, Grey London, RKCR/Y&R and M&C Saatchi. She has provided insights for a plethora of infamous campaigns, such as Virgin Atlantic’s “25 years, still red hot” and the repositioning of Lloyds TSB with the “For the journey” campaign, and her work has collected four IPA Effectiveness Awards, three Marketing Week Effectiveness Awards and five Marketing Society Awards.
Another addition to Draftfcb’s Mondelez team includes Busby, now business director on the TUC and OREO accounts. Busby joins from Crispin Porter Bogusky and has also spent time at TBWA Paris, BBH London, Leagas Delaney and Grey London. She’s managed a multitude of international brands including Pantene, Allianz, Levi’s and Nissan Europe.
Meanwhile, Lavender is the agency’s new managing director for NIVEA Northern Europe. She crosses continents to join Draftfcb, returning to the UK from Grey Group Hong Kong where she was Business Director on Pantene leading the China business. Prior to this, Lavender led Western Europe Pantene and Clairol business covering 12 markets and 3 key regions at Grey London and managed accounts at BBH, Saatchi & Saatchi and HOST Australia.
“Liz and I worked together at Grey where she was an absolute star, so when we needed a highly creative planner, I called her immediately. We’re really pleased she chose to end her sabbatical early to join us,” commented Simon White, chief planning officer, Draftfcb Europe. “I’ve had the privilege of working closely with all three in the past and regard their combined experience as a great asset for us,” he added.