Director Rune Milton Expands Anonymous Content Representation to UK
Anonymous Content has signed Danish director Rune Milton for commercial representation in the UK. Milton, who was already repped by Anonymous Content in the US for both commercial and film and television literary management, is a cinematic storyteller whose narrative-driven work includes campaigns for global brands Nike, Toyota, McDonald’s, Uber, Tele2, and Ikea, among others.
Focusing on the core emotion and insight, which makes his narrative powerful, Milton weaves together his films with a unique understanding of humanity and style. He has an eye for beauty and precision, and an ear for immersive sound design with music that amplifies the message.
Recent work includes an emotive film for Pfizer’s “Science Will Win” campaign that takes an unexpected turn to show when science wins, disease, confusion and unhappiness are the "losers”; the space-set epic “The Astronaut” for Citröen; and a tender reunion between a little girl and her lost lovie for Uber’s “Mr. Kringle.”
His award-wining work includes the powerful visuals for Doctors Without Borders’s “Life”, which won Silver for Direction and Gold for Cinematography at Ciclope 2020, and the 2021 True Award Grand Prix; IWC Schaffhausen campaigns “A Boy From San Mateo,” featuring Tom Brady, which was shortlisted for a Cannes Lion for Direction and won two Bronzes at the 2022 Clio Awards, and Born of a Dream, starring James Marsden, which was also awarded a Bronze Clio, the campaigns were also recognized with five ADC Awards, including Silver for Direction.
His film, 'To Give More', for Nordic electronics retailer Elkjøp, created with Stockholm’s DDB Nord, was selected by Adweek as one of the “25 Best Ads of 2018,” calling it “powerful and haunting” and a “stirring, wide-screen-worthy immersive experience.”
Currently based in Copenhagen, Milton began incubating his unique style as an editor for the Danish online agency Framfab in 2006. He demonstrated a natural talent for conceptual work, helping create award-winning content for Nike, including Nike Football’s “The Chain” campaign and the Nike spot “The Perfect Kick,” both of which were honored with Cannes Lions, Epica and Clio Awards. This led to a creative position at Danish agency HjaltelinStahl in 2009, which would be the last stop in the agency world before fully devoting himself to directing.
