Director Monde Gumede Joins Massïf

Massif is pleased to announce the representation of Monde Gumede.

A fresh and innovative talent, Monde first caught Massif's eye with his dreamlike film for singer-songwriter, Shekhinah, which was duly shortlisted as a finalist at Ciclope Africa. His films 'Forwarded Many Times' and 'Know Your Worth' shortlisted at London's One Point Four awards and his film 'Life & Soul' for South African Tourism earned him further recognition as a filmmaker to keep an eye on with a  shortlist at the Cannes Young Director Awards.

Monde has quickly established himself as a director with the uncanny ability to meld narrative, music and fashion in his work. His approach puts story-telling at the forefront and leans on cinema craft, genre, and performance to tell age-old stories through a contemporary lens. It's this genre bending alchemy that has landed him in the director's chair for brands in South Arica, Europe, the USA and Japan.

Currently filming in Los Angeles, Monde will soon return to South Africa to take up his place as the newest addition to the Massïf family.