DigitasLBi announces today that Clint Simpson, former EVP, Global Managing Partner, UM WW, joins the agency as Chief Media Officer, NA. Simpson will be responsible for driving best-in-class media innovation and practices, data-inspired media strategy and execution on behalf of North American clients. He will report to Doug Ryan, DigitasLBi President, NA, and will be based in NY.
Commenting on the hire, DigitasLBi NA President Doug Ryan said: “Clint is a heavy-hitter in the media space with a formidable record. His global perspective, digital expertise, and ability to anticipate trends will drive the continual evolution of DigitasLBi’s media service offering and keep us—and our clients--at the leading edge of a fast-changing marketplace.”
Genres: Peoplelbbonline.com, Mon, 03 Oct 2016 16:25:53 GMT