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Digital Teardrop Universe Demands Attention to the World of Financial Solution

Creative 212 Add to collection

Captivating spot with post production by Plush helps breathe life into oft-confusing concepts

Digital Teardrop Universe Demands Attention to the World of Financial Solution

New York-based audio post production company Plush lends sunny sounds to the colorful animated campaign for Nuveen out of MullenLowe, showcasing the shiny side of responsible investing and beyond.

The captivating :30 “Responsible Investing” spot helps breathe life into oft-confusing concepts, with ripple-effect CG landscapes and relaxing music, drawing in viewers as cities are slowly built from the ground up.

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Client

Chief Creative Officer: Mark Wenneker

Creative Director: Tim Vaccarino & Dave Weist

Executive Creative Director: Tim Vaccarino & Dave Weist

Post Production / VFX

Compositor: Matthias Bauerle, Herculano Fernandes, Manu Gaulot, Danica Parry

Editor: Eli Harrigan

Flame Assist: Andrew Malvasio

Lead Animator: Pat Porter

Lead Compositor: Aaron Baker

Lighters: Kwan Au, Cody Chen, Susie Hong, Michelle Ko,Thao Dan Nguyen Phan, Chris Santoianni, Anne Yang

Modelers: Kwan Au, Bryan Eck, Michelle Ko, Christina Ku, Nitesh Nagda, David Soto, Anne Yang

Previz Artist: William Burg, Ryan Moran, Pat Porter

Offline

Edit Assistant: Britt Bellamy

Edit Company: Edit Bar

Editor: Mike Colao

Executive Producer: Phoebe Cole

Producer: Maggie Flatley

Production Company

3D Animator: William Burg, Ryan Moran

Designers: Kim Dulaney, Joshua Harvey

Director: Dan Gregoras, Sean Martin

EP: Andrew Linsk

Producer: Andrew Linsk

Production Company: Psyop

Storyboard: Ben Chan, Michael Deweese, Syd Fini

Creative Agency

Account Director: Cameron Burnham

Account Supervisor: Kate Thuma

Assistant Account Executive: Charlotte Kinard

Assistant Producer: Jennifer Dwyer

Associate Creative Director: Tim Vaccarino & Dave Weist

Business Affairs Manager: Jennifer Dwyer

Creative Agency: MullenLowe Boston, MA

Director of Business Affairs: Jennifer Dwyer

Executive Integrated Producer: Lisa Setten (Executive Director)

Executive Producer: Josh Litwhiler

Head of Integrated Production: Zeke Bowman

SVP - Account Group Director: Rebekah Pagis

Sound

Audio Post: PLUSH

Producer: Stephen Schmidt

Sound Design & Mix: Carl Mandelbaum

Other

Colour Company: Maggie Flatley

VFX: Eban Byrne, Mitch Deoudes, Michael Huang, Helen Kwok, Mathew Rotman

Licensing:

Animation

Matte Painting: Ben Chan, Michael Deweese, Syd Fini

Riggers: Zed Bennett, Lukas Wadya

Music

Audio Engineer: Joseph Glick

Song: Name of Track

Genres: Animation, Music & Sound Design

Categories: Investment, Finance

Press Kitchen, Thu, 08 Nov 2018 18:03:41 GMT