As more of our interactions with health become driven by, and facilitated with, technology, there’s never been a more pressing time to design human-centric experiences within the category. In this talk, R/GA Heath will use the findings from its recent study into patient perspectives to explore gaps in care and connectivity, category expectations, and how human-centric design can help Americans stay proactively engaged in their health.
Joined by notable healthcare experts, R/GA will dive into the complex nature of healthcare tech innovation and solutions for the fragmented health infrastructure, gaps in care, and accessibility.