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Design Agency Green Room Amsterdam Officially Opens

30/09/2014
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Retail and brand experiences agency expands into Europe

As part of Green Room Retail’s continued growth, the retail design agency have now opened a studio in the centre of Amsterdam. For Green Room, this not only enables them to be closer to their existing EU based clients, but also gives them access to the cultural and creative richness the city has to offer.

The studio has been set-up by Partner, Fraser Warren and Creative Director, Paul Silcox who both joined from Design Bridge Amsterdam bringing a unique offer and deep insight into the city's retail design landscape.

Green Room’s CEO, Richard Ash comments “it’s a really exciting time for Green Room, and the official opening of the Amsterdam office supports our goal of expanding Green Room’s creative expertise into Europe and beyond.”

Green Room officially launched the new European office last week by turning their studio on the Prinsengracht in to a pop-up bar to start their Amsterdam future with a bang.

Since 2001, Green Room has built a strong reputation in creating and delivering connected retail and brand experiences for the likes of Nike, Mercedes-Benz, The North Face, Timberland, Omega and Oakley from their UK headquarters.

Most recently, Green Room launched a project for Nike with Pro-Direct in Central London. A fully connected digital brand experience where ‘digitally-enabled football champions’ are immersed in a digital version of the website. Every touch point is connected, consistent, transparent and always on. The project from strategy and insights, through to digital, design and build was carried out by the Green Room team.

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