Peach
Hobby home page
liahome
Electriclime gif
IPA Banner Open Doors
jw collective
Contemplative Reptile
Editions
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South Africa Edition

Depaul France Takes Us Through 100 Years of Poverty

Creative 569 Add to collection

Publicis Conseil parodies '100 Years of...' videos for International Day for the Eradication of Poverty

Depaul France Takes Us Through 100 Years of Poverty

For the International Day for the Eradication of Poverty (October 17th), Depaul France denounces once more the state of poverty that touches almost 9 million people in France.

With this second digital film, the association plays with the codes of the famous films '100 years of beauty' and '100 years of fashion', to twist them for this cause.

Depaul France took inspiration from these very fashion-oriented, light and artificial films – yet still counting up millions of views – to make its own '100 years... of poverty'. 

In 100 years, although the clothing style has evolved, the face of poverty controversially remains the same.


view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.
Music

Producer: Pierre Marcus, Boris Nicou

Offline

Editor: Jordane Lassalle

Production Company

Director: Noé

DOP: Pierre Eldelmann

Producer: Delphine Guérin

Production Company: La Pac

Production Manager: Eric Lipchitz

Creative Agency

Art Director: Raphaël Halin

Copywriter: Benjamin Sanial

Creative Agency: Publicis Conseil

Executive Creative Director: Fabrice Delacourt, Olivier Desmettre

Categories: Charity, Corporate, Social and PSAs

Publicis Conseil, Mon, 17 Oct 2016 12:58:38 GMT