Wake The Town
Stuck in Motion
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

Del Campo Saatchi Breaks Tough News in Hilarious Andes Beer Ad


Editors' Choice: Campaign launches first ever beer bottle that can record and send video messages

Del Campo Saatchi Breaks Tough News in Hilarious Andes Beer Ad

Del Campo Saatchi & Saatchi presents its new work for Andes Beer. Based on the notion that if you’ve got something difficult to say, it’s easier to say it with an Andes, the brand has developed the first-ever beer bottle capable of recording and sending video messages.

By scanning a QR code on the label, users can download an app, record a message, and send it virtually along with the bottle.

The video message remains in the cloud until the recipient scans the same QR code. The message then self-destructs after playing, putting the sender at ease.

Commercials for the campaign were directed by Nico Pérez Veiga and Ari Evasio of Primo. 


Music / Sound
Post Production / VFX
Agency / Creative
view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Genres: Comedy

Categories: Alcoholic Beverages, Beers, Thu, 11 Dec 2014 13:44:16 GMT