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Dee Rees' Hilarious 'Box Buster' Spot for Walmart's Oscar Ad Campaign Stars Mary J. Blige

Creative 374 Add to collection

Sci-fi short created by Anonymous Content, in partnership with VFX studio MPC team was made to be shown during the Oscars

Dee Rees' Hilarious 'Box Buster' Spot for Walmart's Oscar Ad Campaign Stars Mary J. Blige
Walmart continued to celebrate the art of storytelling at the 90th Oscars last night with three of Hollywood’s brightest creators: Nancy Meyers, Melissa McCarthy and Dee Rees.

Each directed a 60-second short film inspired by Walmart’s blue shipping box that premiered during the Oscars telecast.

While each story begins when the box arrives, what happens next has been uniquely interpreted by each director to showcase their individual styles and voices.

2018 Oscar nominee Dee Rees’ sci-fi story was action-packed, featuring a space captain, sand monster and an evil commander. Rees’ “The Box” stars fellow Oscar nominee and Mudbound collaborator Mary J. Blige, and two-time Olympic Gold Medal Boxer and WBC / IBF Super Middle Weight Champ Claressa Shields.

“This was an incredible opportunity for Dee to write and direct a branded film,” says Anonymous Content Managing Director and Partner, Eric Stern. “Walmart was a terrific creative partner who wholeheartedly embraced and supported her vision from start to finish.”

The production is led by women, including Mudbound Oscar-nominated cinematographer Rachel Morrison as Director of Photography, costume design by Colleen Atwood (Chicago and Memoirs of a Geisha), and production design by Hannah Beachler (Moonlight and Black Panther).

“We all know Dee is a fearless creative force, but with ‘The Box,’ she also brought an unexpected playful, otherworldly vision,” adds Executive Producer Lori Stonebraker. “We couldn’t be happier with the beautiful, inspiring story she chose to tell."

MPC worked closely with Anonymous Content’s Dee Rees to realize her vision of creating an epic sci-fi world. “It was great working with Dee and we all had absolute trust in her concept,” says Vadim Turchin, VFX Supervisor at MPC. “We had an amazing opportunity to use our talents to create a whole new world and a new character – the monster – turning it into something emotional and action-packed.”

Grae Revell, Lead Animator at MPC, added: “Being able to create creatures like the giant alien monster with tentacles is why we work in VFX; it allows us to channel our inner child. Creating new worlds entirely from scratch also enabled us to be really creative, giving life to new environments such as outer space and inside the hive.”
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Advertiser: Walmart

Post Production / VFX

Producer: Sandra Eklund

Managing Director: Camila De Biaggi

Colour EP: Meghan Lang

Production Assistant: Jessica Rowley


3D: Bakiyaraj P, Vamsi Krishna, Sachin Sureshrao Dhapudkar

Creative Directors: Alvin Cruz

Designers: Olivier Silven, Tyler Gibb, Roger Hom, Edvin Cindrak

2D Lead: Rob Walker, Iain Murray

3D Lead Artist: Vadim Turchin, Mike Little, Tiago Dias

3D Artists: Wesley Schneider, Sue Jang, Jamie German, Michael Marsek, David Bryan, Neil Miller,

Executive Producer: Matthew Loranger

Colour Producer: Rebecca Boorsma, Elyse Robinson


3D Design: Olivier Silven, Tyler Gibb, Roger Hom, Edvin Cindrak

2D Animator: Guillaume Weiss, Vivek Tekale, S. Samson Samuel, Ragesh R

3D : Tiago Dias, Alejandro Echeverry, Jimmy San, Mike Lombardo, Madeline Jackson, Graeme Revell

3D Team: Jacob Fradkin, Zhao Wang, Francisco Fraga, Jemmy Molero, Roberto Maki

Creative Agency

Creative Agency: Saatchi & Saatchi

Executive Creative Director: Wayne Best, Alex Lea

Chief Creative Officer: Javier Campopiano

Executive Producer: Dean Shoukas, Diane Burton, Zamile Vilakazi

Senior Account Director: Angela Brown

Managing Partner: Beth Waxman-Arteta

Account Executive: Jessica Shapiro

Business Manager: Susan Schaefer, Cristina Mattson

Digital Production Company

Colourist: Houmam Abdallah

2D Artist: Tobey Lindback, Renato Carone, Adam Yost, Alejandro Taylor, Giulia Bartra

3D Artist: Parineeta Jasiwal, Jyoti Prakash Panda, Pritesh Krishnappa Kotian, Kalaiarasu P, SelvaKumar k

VFX Supervisor: Vadim Turchin, Eric Robertson

Production Company

Production Company: Anonymous Content

Director: Dee Rees (Writer)

Producer: Jessica Cooper

Managing Director: Eric Stern

Head of Production: Kerry Haynie

Production Co-ordinator: Ena Nic (Supervisor)


Editor: Shane Reid

Edit Assistant: Exile NY

Producer: Producer (NY)

Anonymous Content, Tue, 06 Mar 2018 11:37:23 GMT