Dear Future Appoints Anne Swan as Chief Creative Officer

Global strategy and design agency Dear Future has appointed creative powerhouse Anne Swan as its chief creative officer for the US, effective immediately. Anne spent the last 13 years at Siegel+Gale, where she held roles including executive creative director for New York and global creative director for Procter & Gamble and American Express. Co-founder Blake Enting holds the CCO role for Dear Future’s New Zealand offices.

During her tenure at Siegel+Gale, she led and grew accounts and relationships with clients like CVS Health, DXC, Hewlett Packard Enterprise and Quibi and ran an Omnicom multi-agency team for P&G Innovation Lab. She also expanded the firm's American Express relationship from card design work to an AOR relationship for all branding that it still holds today. She’s won numerous Rebrand 100, AIGA and Transform Awards for her work, as well as PRWeek’s best corporate branding campaign for CVS Health.

At Dear Future, Anne will lead the creative output from New York for the 10-person office, working with future-forward clients such as The Honest Company, Greenlight, High Ridge Brands, REACH and Ori. She’ll also launch the company’s sustainability practice and accelerate its ‘creative capital’ model through which it takes equity in high-growth businesses.

“With a future that’s more cloudy than clear, the challenging circumstances we face today are the ultimate test of a leader’s resilience. Anne has spent her career helping some of the biggest companies in the world enjoy brighter futures because of her optimism, vision and drive for simplicity. We’ve never needed that more.” said Matt Kandela, CEO of Dear Future. “We are excited to have her join Dear Future and lead the creative output here in New York.”

“One of the reasons I was drawn to Dear Future was the opportunity to work with a mix of established businesses and startups with enormous potential,” Anne said. “I believe there’s a competitive advantage for businesses that are willing to align their communications around a vision of the future, and I’m thrilled to be working with colleagues and clients who think the same.”