Gear Seven/Arc Studios/Shift
I Like Music
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

DDB Sydney Lures Tara Ford From TBWA Melbourne For ECD Role



Ford has worked in some of the world's best agencies and networks, creating industry-leading work for brands including Nike, ANZ, PlayStation, Medibank and Nissan.

DDB Sydney Lures Tara Ford From TBWA Melbourne For ECD Role
DDB Sydney has announced the appointment of Tara Ford (right) as executive creative director.

Ford joins DDB Sydney in this newly created role off the back of amazing growth for the agency, including consolidating McDonald's and winning the Virgin Australia account.

Over the past four years Ford has won a total of 16 Cannes Lions, including a Grand Prix and 11 shortlists across five different campaigns.

Ben Welsh (pictured above left), DDB chief creative officer, said he's thrilled to be working with Ford, who joins from TBWA Melbourne: "I've always wanted to hire Tara and I'm really looking forward to her adding firepower to our already very talented team."

Her award winning work includes the GAYTM campaign for ANZ Bank, which was named the 'Best Direct campaign in the World for 2014' by the Big Won and #1 'Best of Prin/Outdoor/Design for 2014' by Creativity Online. Overall, she has won more than 200 awards over her career, both for creativity and effectiveness.

Says Welsh: "Tara is a fantastic fit for DDB's culture. Our focus is on creating a talented and diverse culture, because we know that's what leads to brilliant creative."

Beyond the work, Ford is a mentor to young creative talent through Cannes 'See it Be it' and Young Lions program, Miami AdSchool and AWARD School. She was Australia's representative at this year's Cannes Lions on the Promo and Activation jury, and has judged and chaired various award shows including New York Festivals, AWARD Award (Aus), Adfest (Asia), AADC (Aus), Creative Circle (UK) and the Roses Awards (UK).

Says Ford: "It has been a wonderful five and a half years at TBWA but I'm ready for a new challenge.

"I feel incredibly excited and energised to be joining DDB Sydney. It's a phenomenal agency with both amazing clients and talented people, I can't wait to get stuck in."

Ford will work alongside Welsh across clients.
view more - Hires, Wins & Business
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.
DDB Sydney, Fri, 14 Jul 2017 02:45:43 GMT