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David Helman Directs ‘Cuba Made Me’ Spot for Havana Club and M&C Saatchi

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With a mixture of stills photography and 16mm film, he textured spot shows us that Havana Club is so much more than just a brand

David Helman Directs ‘Cuba Made Me’ Spot for Havana Club and M&C Saatchi

Partizan director David Helman’s vibrant new commercial for Havana Club instantly transports you to the city streets of the rum’s namesake.

With a mixture of stills photography and 16mm film, David bottles the laid back attitudes of the Cuban locals, while reminding us that Havana Club rum is synonymous with the people of Havana.

The textured spot shows us that Havana Club is so much more than just a brand - it is a lifestyle. 

video
Havana Rum
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Client

Brand: Havana Club

Post Production / VFX

Post Production Company: Absolute Post

Colourist: Matt Turner

Production Company

Production Company: Partizan

Executive Producer: Jenny Beckett

Director: David M. Helman

DOP: Benjamin Loeb

Producer: Lucy Hayes

Offline

Edit Company: Final Cut

Editor: Ben Stephens

Creative Agency

Creative Agency: M&C Saatchi

Producer: Barney Ferguson

Joint Deputy Executive Creative Director: Mark Goodwin

Genres: People, Tabletop

Categories: Spirits, Alcoholic Beverages

Partizan London, Thu, 28 Jun 2018 13:45:07 GMT