Wed, 15 Aug 2018 02:22:08 GMT
One of Australia's leading planners, Michael
Hyde, has joined Cummins&Partners as head of brand strategy,
following an incredible run of new business success driven by the
agency's full service offering across creative and media.
Hyde is a highly respected and experienced integrated strategic thinker, having worked across creative and media over his 18 years in the industry. He was most recently planning director at Y&R Melbourne and prior to that headed up strategy at Carat following 6 years at Clemenger BBDO, Melbourne. Over his career, Hyde has won multiple effectiveness and creative awards for clients ranging from Four'n Twenty to Schweppes to Public Transport Victoria, Defence Force Recruiting and many more in between.