senckađ
Group745
Group745
Group745
Group745
Group745
Group745
Hires, Wins & Business in association withLBB
Group745

Crisis Appoints adam&eveDDB to Lead Christmas Campaign

20/06/2022
Advertising Agency
London, UK
58
Share
Agency has been tasked with creating a big, strategic idea that drives fame and consideration to support Crisis during its most important time of the year

Crisis, the national charity for people experiencing homelessness, has appointed adam&eveDDB to lead its 2022 Christmas mass awareness campaign, following a competitive pitch.  

adam&eveDDB has been tasked with creating a big, strategic idea that drives fame and consideration to support Crisis during its most important time of the year. Christmas is a key moment for the charity as it has a significant opportunity to reach mass audiences for support, from new donors to fundraisers to volunteers.  

Anna Shardlow, head of brand and digital engagement at Crisis, said: “We’re incredibly excited to be working with adam&eveDDB to shape our Christmas mass awareness campaign for 2022. For people experiencing homelessness, Christmas can be an incredibly difficult and isolating time of year. We need to shine a light on the challenges and day-to-day realities people without a home face and look forward to working with adam&eveDDB to highlight the important role Crisis plays in helping people leave homelessness behind for good.”

Tammy Einav, CEO at adam&eveDDB, added: “We have always admired the hugely important work that Crisis does and are excited to be able to help during one of their most important fundraising periods of the year.”

Credits
More News from adam&eveDDB
Work of the Week
Work of the Week: 15/03/24
15/03/2024
882
0
ALL THEIR NEWS
Work from adam&eveDDB
4
0
The Grit
Amazon
11/03/2024
37
0
We’ve Got Your Back
BT Business
08/03/2024
52
0
ALL THEIR WORK