The Creative Circle, the longest running advertising awards body in the UK, has announced the shortlist for the 2017 awards.
Containing all of this year’s Creative Circle winners, the shortlist represents the best of British creativity from the last 12 months. All Gold, Silver and Bronze winners will be announced at the Creative Circle Ball, which is to be held at the Roundhouse on May 17th. The full shortlist is available here
Tickets for the Creative Circle Ball have sold out in advance over the last few years, so head over to the Creative Circle website
to guarantee your ticket to the biggest social gathering in the UK’s creative calendar.
Last month, Vicki Maguire, the Creative Circle’s first ever female President, unveiled a new ‘angry, anarchic’ graphic identity ahead of this year’s ball.
When she was appointed last year, her mission was straightforward: to disrupt this ‘pale, male, stale’ industry and to bring in more ‘outsiders’. She set out a bold new manifesto
for the advertising awards and education body.
She comments: “In UK advertising, women make up just 30% of leadership positions and less than 11% of ECD roles. That’s embarrassing. How can agencies say, hand on heart, they are in touch with the consumer if they keep rolling out the same old boys? It’s absolute bollocks.”
The new graphic identity – designed by Valenstein & Fatt’s Matteo Alabiso and George Goldsack - reflects the Creative Circle’s desire to disrupt the conservative, po-faced and increasingly corporate persona of the industry’s award programmes.