BBDO New York
Wed, 03 Dec 2014 09:39:35 GMT
With holiday spirit all around us, AT&T is making the holidays a little merrier and adding a new twist on the age-old tradition of caroling and holiday songs.
It has created a special mobile-first, holiday-themed interactive site where people can go to view and create their own Christmas carols using everyone’s favorite choice of mobile language – Emojis, which have become a new hallmark for modern communications. It’s just another way that AT&T is helping to mobilize your world where people can create a personal Emoji character and “Emojif” holiday songs to share on their social networks.
AT&T created the campaign with BBDO New York and Atlanta and with famous Emoji editor Jesse Hill.
view more - Creative
Production Company: MediaMonks
Editor: Jesse Hill
Creative Agency: BBDO Atlanta / New York
Art Director: Bryan Lee
Chief Creative Officer: David Lubars (Worldwide), Greg Hahn (NY)
Copywriter: Stephen Dalton
Designer: Czar Dizon
Executive Creative Director: Matt MacDonald
Group Account Directors: Deborah von Kutzleben
Head of Technology: Michael Condouris
Head of TV / Production: David Rolfe
Interactive Strategist: Sav Banjeree, Organic
Media Planner: MEC
Producer: Courtney Fallow, Sasha White, Melissa Chester
Interactive Producer: (Senior) Katie Krueger
Categories: Phones, Consumer ElectronicsBBDO New York, Wed, 03 Dec 2014 09:39:35 GMT