During this week of all things Super Bowl, this is a charming pro bono spot from BBDO San Francisco on behalf of the Bay Area Shakespeare Camp. The new PSA, entitled “CPR,” features a group of young actors and jests that “It just wouldn’t be summer camp without swords, daggers and poison.”
With nearly 30 regional locations, the Bay Area Shakespeare Camp is a non-profit organization run by the San Francisco Shakespeare Festival and allows kids of all ages to try their hand at acting, stagecraft and even a little swordplay. The PSA is currently airing on the camp’s YouTube page and will run locally in the San Francisco area beginning today.
Creative Credits for Bay Area Shakespeare Camp “CPR”
Agency: BBDO San Francisco
Client: Bay Area Shakespeare Camp
Title: CPR
Executive Creative Director: Craig Mangan
Senior Creative Director/Copywriter: Tom Kraemer
Sr. Art Director: Jake Blumenau
Production Company: Backyard Productions
Director: Kevin Smith
Executive Producer: Blair Stribley
Producer: Peter Keenan
Editing House: Crew Cuts
Editor: Brian Neaman
Executive Music Producer: Rani Vaz
Music House: Frisbee
Composer: Alex Kahn
Sound Mixer: Tom Jucarone
Colorist: Nice Shoes
Telecine: Gene Curley