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Colgate Puerto Rico's Latest Spot Gives Puerto Ricans a Reason to Smile

14/09/2021
Advertising Agency
Bogotá, Colombia
41
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Geometry Colombia invite Puerto Rico to smile and donate oral care products to Boys and Girls Clubs of Puerto Rico Foundation

It's a fact, in 2020 everything changed. The bad news didn't stop, the streets were empty and there seemed to be no reason to smile... for a while, colour and joy had been extinguished in Puerto Rico. Things could not go on like this. It was time to smile again.

That is why Colgate Puerto Rico and Geometry Colombia present: "It's time to show your best smile", through which w invite all Puerto Ricans to smile again and to unite for a very good cause: the future of our youth and children.

This invitation has been carried out through social networks, in addition to taking to the streets and points of sale on the island.

To participate, Puerto Ricans only have to enter https://unasolasonrisapr.com/, fill out their data, take a picture and download it to share it on their social networks and, thus, unite Puerto Rico in a single smile. Once Geometry complete its goal, Colgate Puerto Rico will donate oral care products to the Boys and Girls Clubs of Puerto Rico Foundation, who do important work supporting the leaders of tomorrow.

With this initiative, Colgate are not only connecting with its audience, but it has also been able to foster a spirit of optimism throughout the island, helping Puerto Ricans remember the reasons we have to keep smiling as we work together for a bright future full of smiles.

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