Colenso BBDO Auckland has been ranked fifth in the world in Contagious Pioneers 2018 - its list of the best and bravest agencies on the planet. The #1 agency was Saatchi & Saatchi London.
Contagious Pioneers list is a global ranking of agencies that
consistently set the standard for creativity, innovation and excellence
in marketing, based on the quantity of work from the year that
demonstrated creative or strategic excellence.
The BBDO network was well represented in the list, with Clemenger BBDO Melbourne ranking third
CHE Proximity ranking fourth and Impact
BBDO Dubai ranking ninth.
Says Alex Jenkins, editorial director,
Contagious: "Contagious has a reputation for setting an exceptionally
high bar for creativity and innovation, but those are just table stakes
for being featured on I/O. It's the quality of the strategic thinking
behind their campaigns that propelled these agencies into this year's
"What you have here is a list of agencies that are
giving their clients a competitive edge through work that is both
intelligent and creative; innovative and effective."
Kemp-Robertson, co-founder of Contagious: "Producing work of this
calibre is hard enough, but to consistently deliver that quality across
multiple clients demonstrates a deeper, systematic ability to produce
exceptional marketing. That's what the Contagious Pioneers list
recognises; the best and the bravest agencies on the planet."