Colenso BBDO Auckland Snares 'It's a Tide Ad' Co-Creator Max McKeon for Creative Director Role

McKeon was part of the Saatchi team that created the brilliant "it's a Tide Ad" campaign which cleaned up at Cannes Lions last week, including taking out a Titanium Lion and the Film Grand Prix.

Prior to joining Saatchi's New York in June 2015, McKeon was at The Monkeys in Sydney for two and a half years, and before that, had a five year copywriter role at Publicis Mojo Sydney.