Simona Cristea, head of colour at Coffee & TV, adds the finishing touches to luxury perfume brand Jo Malone London's latest campaign ‘Season of Scent’. Directed by Emma Dalzell-Khan, the vibrant and playful film captures the fun of Christmas and the joy of gift giving as two brightly dressed ‘elves’ frolic around a gingerbread house baking and causing mischief.
Shot on 16mm the film has a texture that can only be created with the analog format and Cristea’s grade adds a vibrancy that captures the festive season perfectly.
The final frames see the elves scamper from a giant gingerbread man, giggling with glee. The piece visually captures the essence of the Jo Malone Gingerbread Land-inspired Christmas collection.