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Clorox's Liquid Plumr Hunks Return

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DDB California launches 2014 calendar for U.S. cleaning product brand

Clorox's Liquid Plumr Hunks Return

Clorox's Liquid Plumr hunks are back and this time you can find one for every month of the year! DDB California launched Clorox Liquid-Plumr’s 2014 "Hunky Plumr" calendar featuring 12 months of good looks, sexy smiles, perfect bodies and of course - advice on drain care! The calendar serves as an extension of the campaign, which featured the buzzed about spots, “Double Impact” and “Quickie.”  To download and print the calendar, please visit LiquidPlumr.com.
 

Each month, a different model-plumber or two is featured alongside a cleaning product. A profile including the hunk’s name, fears, hobbies, and guilty pleasures and a short piece of copy on plumbing care complete the editorial centerfold. 

 

Check out the calendar at: http://www.liquidplumr.com/pdf/LiquidPlumr_Calendar.pdf


Credits


Agency:
DDB California


Title: Hunky Plumr Calendar
Client: The Clorox Company
Product: Liquid Plumr
First Air/Run Date: 11/13

 
Group Creative Director: Chad Ackley/ Jim Bosiljevac 
ACD/Copywriter: Billy Leyhe
ACD/Art Director: Kelly McCullough
Designer: Andre Cabral
Group Account Director: Rebecca Hines
Account Supervisor: Sunni York    
Account Executive: Ashley Wurzel
Print Producer: Agnes Arceo
Production Artist: Leslie Nash
Director Print Content Production: Paul Newman
Retoucher: Toby Fuerle
Director of Traffic: Maria Diazgranados
Executive Producer: Deborah Burch
Photographer: Patrick Fraser
Photographer Agent: Beth Johnson 
Production Company: Snog Productions
Producer: Franny Freiberger
Production Coordinator: Rynda Laurel

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lbbonline.com, Fri, 20 Dec 2013 11:45:04 GMT