The Clio Awards, the venerated global awards competition honoring creativity in business, today announced it has named former Adweek creative editor Tim Nudd as editor in chief.
Nudd, a writer and editor who has covered advertising and business creativity for more than 20 years, and most recently led Adweek’s creative coverage, will oversee all content creation at the awards organization.
Nicole Purcell, president of Clio Awards, said Nudd’s new role is essential to Clio’s longstanding mission to celebrate creative excellence in every form. Working with Purcell and the Clio team, Nudd will develop a robust content strategy and editorial platform that will serve to provide daily inspiration to the creative communities Clio recognizes through its yearly awards programs.
“We are thrilled to have Tim Nudd join the Clios in the role of Editor in Chief. While awards will remain the core of our business, we would like to cast a greater spotlight on the incredible work and talent in the industries we honor,” said Purcell. “Having covered advertising and creativity for more than 20 years, Tim is the perfect partner for Clio to create compelling written and video content and to also ensure Clio has a presence and a meaningful voice at key industry events.”
Nudd joins the Clio organisation from Adweek, where he did two separate stints as a writer and editor dating back to 1997. During a distinguished tenure that established him as a leading industry authority and critic, Nudd was the founding editor of Adweek’s daily blog AdFreak and led creative coverage for the publication’s print and digital editions. He also helped launch the weekly podcast, “Yeah, That’s Probably an Ad.”
"Clio has an incredible history of celebrating creativity, and Nicole and her team are second to none in how they recognise and honour the creative industries. I've been fascinated by creativity in business my whole career, and I'm excited to bring my editorial lens to the Clio platform—to help this world-class brand become a daily, indispensable resource for insights and inspiration around creativity in advertising, music, sports, fashion and more,” said Nudd. “Stay tuned for some really fun projects that will take a deep dive into what makes creative people, brands and artists tick—all under the resources and spirit of the Clio banner."
Clio has in recent years made considerable investments in creative content. As part of its ongoing commitment to providing year-round creative inspiration, Clio acquired advertising archive Ads of the World two years ago to help the brand celebrate creativity 365 days a year. The new Clio content platform will be unveiled in the coming weeks.
In addition to Adweek, Nudd was a contributor to People magazine for a decade and has written for a number of other publications, including the Village Voice, The Onion and Life magazine, among others. Born in England and educated in St. Louis, he now lives in Cape Elizabeth, Maine.